Press

Press 2017-06-15T10:26:24+00:00

ASIA BRIDGE February 2012: “China vs ASEAN”

For German companies, Asian engagement mainly represents entering the Chinese market. Interestingly enough, experts note that most of the German investors in China have not sent back home a single Euro yet. This factor, relevant as it might be, does not seem to play a...

Denk: “More dedication, please!”

The economic crisis has clearly been in the minds of entrepreneurs: Growth will be generated all over Asia in the future. Germans, in the past, were too hesitant in engaging with the ASEAN states. Download MORE_DEDICATION_PLEASE.PDF (119,92...

Denk: “For good relations”

It’s not exactly a rare occurrence that German companies get quite surprised when their sales efforts in Asia end up in disappointment: success eludes them and the reasons for this remain concealed. And in most cases, the decisive factors accounting for the...

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